Wednesday, January 21, 2009

Why is Paying for Traffic a Smart Move? Part I

Many success stories about business making splendid profits on the internet are only a small number as opposed to the failures. Only a handful of internet businesses succeed. Plenty of help, team effort, eagerness to succeed, determination to learn, willingness to invest hard work & some money is in the recipe.

The Traffic Core

Without traffic, your efforts will be a waste. How can one sell a product when there are no customers? On the internet, traffic is the customer that comes into the real world shop. The more traffic then the more people you can sell your products. You may have realized when you enter a shop in the shopping mall. Some people, even including you just come into the shop to browse the merchandise without even buying the products.

It is a act that your online business requires a traffic large enough so that a profit can be made from the percentage of people who like in the real world, come into the shop & actually buys something. It is that particular percentage that should be enough to provide good business. So how did the owners of businesses in success stories do it? Well, they get their traffic by paying others. They spend money to make money. The key is advertising. Paying for advertising like schemes from Overture/Yahoo & Google Adwords generates high volumes of traffic way more than free methods.


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